We bring a folding chair for the forgotten, making space for those left out of product decisions to shape the future of technology. At Reimagine Equity Lab, we help companies design products that are accessible, equitable, culturally relevant. Through strategy, research, and design, we turn inclusion from an afterthought into the foundation of innovation

Meet Our Founder

I’m Laissa Duclos, a product inclusion strategist and founder of Reimagine Equity Lab. My work is rooted in the belief that technology should serve all communities, not just a narrow "default" user. I specialize in building inclusive product strategies, ensuring that equity, accessibility, and cultural nuance are embedded into the foundations of innovation.

With experience leading global product launches at major tech companies and working across industries, I help organizations move beyond performative inclusivity and design products that truly reflect the people they serve. My passion lies in designing solutions that prioritize the lived experiences of marginalized and underrepresented communities—because too often, inclusion is treated as an afterthought, but I believe it should be the foundation of innovation.

Through Reimagine Equity Lab, I partner with companies ready to do the work—those who want to reimagine who their products serve, how they design, and what inclusion looks like in practice. We audit, research, strategize, build, and scale products that are not just functional, but inclusive, accessible, and representative of the world we live in.

Let’s co-create today to build a more inclusive future—one where every identity is considered, every barrier is addressed, and every product is designed for real impact.

Co-Create with Us

If you're looking to design more inclusive, accessible, and culturally nuanced products, let’s collaborate.

Whether you're refining a product, rethinking your strategy, or exploring new markets, I bring deep expertise in product inclusion, adversarial testing, market expansion, and accessibility. Let’s co-create. Book a 1:1 session to explore how we can reimagine equity in your product, service, or strategy.